Rank Higher by Optimizing your Business’s Online Assets
An often over-looked way to increase the chances of being found is by fine tuning all of the available properties where you can showcase your business. Each one of these are help to influence how Google decides to handle your search engine ranking. If gives them more data to work with and helps show your prominence. This is especially true when trying to rank locally for service offerings. Let AMS help you connect all of the dots to succeed in your service area.
Google Business Profile Optimization
Google Business Profile Optimization is a step towards helping customers find you in the “local pack” search results. This is a critical area to be found in as many searchers will not even go beyond it.
Having a Google Business Profile is the best way to make your business look reputable and trustworthy. Customers are more likely to spend money with companies that they can deem reputable.
We work with you to ensure the listing is completely filled out and then target additional areas that need to be improved on, many of which are the services below.
The goal should not be search engine optimization, it should be search engine DOMINATION.
-AMS
Online Reputation Management
Online Reputation Management focuses on growing your positive customer reviews. Reviews are the single most effective bit of marketing OTHERS can do for your company, but the issue we see time and time again is that *you* can’t do anything – your customers have to spread the good word about your business for you. But how?
Our system helps to build more authentic reviews using these strategies:
AUTOMATE multi-channel review acquisition campaigns via email, text message and print.
OPTIMIZE review volume on Google, Facebook and the industry-specific review sites that matter to you.
MONITOR and LISTEN to what people are saying. We report on trends and add the ability to respond from a central “Command Center” to keep track of any issues.
To help amplify the voice of the customer, we can then stream the latest and greatest reviews to show social proof on your website and in your sales channels. When customers see the 4 and 5 stars beside your company name, they will have incentive to choose you over the competitors.
Search Engine Optimization
Gone are the days when you could build a website and wait for it to be found. Having a presence today requires thinking like the search engines do. Our team will help you find the keywords that people are using to find your product or service and then optimize your site accordingly, in a Google-friendly manner. Contact us to request a quote for your search engine optimization needs!
Online Citation Optimization & Growth
Paired with Brand Building having digital assets updated on all websites, directory listings, search engines and data aggregates in a unified way conforming to best practices is vital to any strategy, getting your message right the first time and linking back to your site improves on credibility and overall organic search.
Online Citations are any place online that displays your business’ name, address and phone number. Google references sites like Yelp and Yellow Pages to validate the data they have for your business. If Google finds data that doesn’t match or is missing altogether this can really hurt your ability to appear in search results. We setup a campaign to make sure all data is consistent. Our process involves running a full audit of the citations for your business, making sure that we clean up citations on the most powerful directories to ensure your business data is properly listed and 100% correct. This ensures optimal visibility in Google for your business. Then we’ll continue to grow your citations data aggregates which feed the various online directories. The screenshot below provides an example of an initial audit, where we look to see how many citations are out there and how many need to be corrected.
Reporting
Success Is Measured With Results
We measure and monitor the efforts just as we do our own, because Success is Measured with Results. When you choose Advanced Media Solutions, you choose a partner dedicated to your success.
93% of people read online reviews before making a purchase. Build consumer confidence by growing your review game. We have the tools for that.
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